Everyone wants to feel confident, but does that staunch belief in yourself come from the inside or outside? The answer is both, and good news, there are certain aesthetic qualities that trigger it.
Read moreBehind The Appeal of Leggings
A concerned religious mother’s Op-Ed in a university newspaper condemning the wearing of leggings in public has brought the casual staple back into debate.
Read moreCan We Not With Ageist Generalizations?
The patronizing comparisons of women over 35 who have taken care of themselves to younger ages does no one any favors.
Read moreNature vs Nurture: What Drives Personal Style?
Anabel Maldonado argues that even when we consider socially derived influences, we (and our personalities) are still the common denominator.
Read moreSpecialist Sportswear: To Buy or Not to Buy?
As a Russian expat living in sports-obsessed South Korea, Eva Babicheva has realized a few key things about athletic gear and enclothed cognition…
Read moreAll of Me: Consolidating Memory-Related Identities With Fashion
How do memories associated with certain looks affect our personal style? Our editor examines how her own periods of Canadiana, 90s TV and hip hop-influenced looks still weave into her personal style…
Read moreInterview: Dr. Martin Katzman, Psychiatrist & Clinic Director
“I think improvement in our mood can be helped by investing in how much work we put in to look and feel good, this tells us that we are worth the effort.”
Read moreWear The Rainbow: Color Psychology Cheat Sheet
Color is just one of the key elements that drives the overall mood of a look. We break down the qualities associated with each…
Read moreBehind The Cult Following of Rick Owens
Why do some brands, such as Rick Owens, garner such a loyal following? We explore the psychology...
Read moreWatch & Learn: The Psychology of Timepieces
Wearing a watch can affect your personality over time and how you experience life. Here's how...
Read moreOn Being The Hot Girl vs The Smart Girl
This haunts every woman throughout her life, whether she admits it or not...
Read moreHow to Reinvent Yourself With Fashion
How can you use fashion to change your external reality?
Read moreDressing Like a Swede: Herd Mentality vs Personal Style
Why are Swedes holding back when it comes to developing strong individual style?
Read moreThe Psychology of Normcore
What kind of personality embraces normcore? We look at the why behind the trend, and contrast the authentic and more contrived variety...
Read moreWhat's in a Mane? The Psychology of Men's Hair
Do men's personalities dictate their hair choices, or do they simply succumb to societal ideals?
Read moreEverything is Illuminated: What Drives End-of-Year Shine?
Why do even staunch minimalists succumb to shimmer and shine come December? We look at the psychology, and pick our favorite metallic pieces from Net-a-Porter and Zara.
Read moreA Tale of Love & Hate: The Big Print Divide
Research has found that print-lovers are generally happier people. Here's why, and how we can use this to our advantage...
Read moreIs There a Genuine Need For Fashion Trends?
Are trends just a marketing ploy, or are they an organic occurrence? We look at the psychology.
Read moreThe Psychology of All-Black-Everything
Why is an all-black uniform the fashion industry's go-to? We explore its qualities...
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